You are Born to Create

Welcome to your go-to hub for tools that spark creativity, connection, and belonging at work. Explore resources designed to help you and your team thrive—including digital downloads, the bestselling book Born to Create, and fresh inspiration delivered straight to your inbox.

Spark personal creativity, fuel creative
leadership skills, and set your
organizational culture ablaze.

Born to Create:

How Creativity Sparks Connection,
Innovation, and Belonging in Our New World of Work

Buy the book

Praise for Born to Create

“Born to Create is a collection of the practical and the inspirational-- stories and tools, drills, and insights-- everything you need to find and cultivate the creative leader you are.” 



—Arnold A. Pinkston, corporate vice president and general counsel, Edwards Lifesciences




“Anne's remarkable book cuts through the jargon and the noise and brings the learnable practice of creativity into modern-day workplaces. If you're looking for practical tools to live and lead creatively, this is a must-read.”



— Ian Brennan, writer, director, and co-creator, "Glee"




“Anne provides a clear road map that anyone can follow to be a more effective, inspiring creative force in work and life.” 



— Cara Brennan Allamano, chief people officer, Lattice,and founding partner, PeopleTech Partners

Born to Create
named as one of the
Best Business Books
of 2024

“Anne Jacoby’s tools are fun, logical, succinct, and high impact. 
I recommend Born to Create to anyone looking for ways to innovate. 
An excellent and enjoyable read!”


— Katherine Beyda, executive vice president of physical production, New Line Cinema